Amazon provides third-party sellers a limited means of communicating with customers. You have your buyer-selling messaging and automation, and more recently, the Manage Your Customer Engagement tool, but otherwise, there aren’t that many direct options. Even if you use those other methods, they’re often limited in design and customization. Thankfully, there’s one way you can …

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Since Amazon launched their brand-based eCommerce landing pages: Amazon Storefronts, third-party sellers have a way to display their value proposition, product catalog, and brand story, in a format that allows them to develop a deeper connection with Amazon shoppers. Prospects can “follow” stores and get updates on promotions and social media style posts on the …

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